How to use data sources: BBC Media Action
In this blog series we’re putting a list of reliable data sources together and a ‘how to guide’. Each post starts off with an introduction to the database’s purpose and who its aimed at and this one looks at BBC Media Action.
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6 games to enhance your creativity
6 games you can play that will lead your team to more creative thinking.
Read more How to use data sources: Society of Motor Manufacturers and Traders (SMMT)
This is about the Society of Motor Manufacturers and Traders (SMMT) data, who can use it and how to use it.
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Detecting Dodgy Research Data
The vast majority of online panel members are genuine and honest, but there are always a few spoilsports that we need to look out for. There are a number of checks we do to ensure the data our clients receive is accurate and reliable.
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10 ways to get “look at me” content – Part 2
Here you will find another five tips on how to create newsworthy research content.
Read more 10 ways to get “look at me” content – Part 1
Here you will find five (it’s actually six – bonus!) tips on how to try and reach that content story which doesn’t shout ‘look at me, look at me!’, but which simply turns heads as it walks past…
Read moreOnline Research – How to interpret country differences in your data
Our handy guide on interpreting international data will show you how to compare results from one country to another.
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Research in PR – What size should my B2B sample be?
When you ask this question, you don’t want a lecture on statistical significance. You want to know – what sample size is sensible and will be accepted by journalists?
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