Jane Hales
Jane has worked both client and agency side within market research, and is our qualitative specialist. Jane’s creativity is a huge asset to the team and she loves to help clients see things from a different perspective in a quest to gain a deeper understanding of their audience or identify new initiatives or news angles.
Jane’s specialisms include: Qualitative research and facilitating, co-creation, archetypes, creativity coach, trainer, qualified mentor and business strategy.
Guy Washer
Guy has over 20 years of research experience across B2B and B2C markets, delivering insight that prompts fresh thinking, challenges conventions and genuinely makes a difference.
Guy’s specialisms include: Research consultancy, thought leadership, qualitative facilitator, audience understanding, segmentation and personas
Andrew White
andrew.white@sapioresearch.com
Andrew is passionate about the integrity of data and specialises in quantitative research. Andrew’s interest in new ways of collecting and analysing data helps keep Sapio ahead of the game.
Andrew’s specialisms include: Panel development, community management, online sampling, econometric modelling, brand mapping and positioning, and social media analytics
Jessica Bunce
jessica.bunce@sapioresearch.com
Jess quickly discovered the excitement of being able to find solutions and stories in data when joining the team. Jess now works on all stages of research projects, ensuring that the research provides data to help meet the research question and business goals.
Jess’s specialisms include: Quantitative research, developing stories from data, Google analytics, data segmentation and personas
Hibba Hussain
hibba.hussain@sapioresearch.com
We knew within weeks of taking on our first intern she was a keeper. This multilingual, Psychology graduate who majored in stats demonstrated her logical, methodical approach, quickly learning our technology and processes to prove to be a reliable pair of hands. Her experience of writing for an urban fashion magazine, helping run her family business and volunteering for the Prisoners Board puts her in good stead for sharing our values and empathising with clients’ requirements.
Hibba's specialisms include: Scripting, data analysis, sample selection, coding
Jane and Guy are both members of the Association of Qualitative Researchers
Jane is a Certified Member of the Market Research Society
B2B Market Research, Content Strategy/Creation, Online Market Research, Quantitative Research
Consumer Research
Image credit Nick Miners Photography