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When better to have a gaze into the future than at the business planning time of year.

This wave’s International Business barometer covers the cost-of-living crisis from a range of perspectives to enable you to be better prepared for what 2023 has to throw at you.

The fact that the data was so unique really helped get the coverage.

Ian Morton
Campaigns Manager
Campaign Collective
Success story

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Audience understanding, content and thought leadership research to derive key insights and build expertise.

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This wave’s International Business barometer covers the cost-of-living crisis from a range of perspectives to enable you to be better prepared for what 2023 has to throw at you. We share our insights in the full report here (coming soon, please register to be the first to hear about it).

What you can find in the Cost of Living Crisis report
• What business are concerned about in 2023
• How businesses are supporting employees during the cost-of-living crisis
• Anticipated department budget cuts
• How business are mitigating the recession
• Impact of employee benefits in business planning

By way of a quick peak into our findings you can take a look at What is business concerned about in 2023?

Audience: Sapio Research surveyed 500 business decision-makers, in the UK, Germany, & US covering companies with 25 to 10,000+ employees, delivering 1,500 opinions.

Wave 7 Fieldwork: November 2022

While you’re waiting take a look at the results of our previous reports

  • Wave 6b results June 2022: trends in B2B content consumption
  • Wave 6 results June 2022: proximity of a recession and likely impact on marketing spend
  • Wave 5 results February 2021: what businesses would do differently if another pandemic hit
  • Wave 4 results late June 2020: changes likely to be sustained beyond COVID-19
  • Wave 3 results late May 2020: use of government support
  • Wave 2 results late April 2020: shaping the new normal
  • Wave 1 results early April 2020: anticipated short term impacts

Coming soon the next report will tell you:

  • Trends in business confidences

International Business Barometer

Providing international market stats to understand how businesses are preparing for the future.

Coming soon the next report will tell you:

  • How business-related content consumption has changed since the pandemic hit
  • What businesses want to hear about today

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