News

In B2B marketing, staying ahead of trends is crucial for businesses aiming to thrive. As we navigate through 2024, understanding and adapting to these trends, supported by robust market research, becomes indispensable.

In today’s rapidly evolving landscape, Artificial Intelligence (AI) is reshaping the world of market research. From streamlining data collection to predicting market trends, AI’s capabilities are revolutionising how businesses gather and interpret valuable insights.

As we celebrate our 7th anniversary this year we thought we’d take a trip down memory lane and look back on our journey. Thank you to all who made this possible, it’s been a great journey so far!

It’s been three months of our team using onHand, and we have clocked up CO2e reductions of 6.94 tonnes and planted 187 trees via the onHand platform! This app is a goldmine when it comes to simple actionable ideas and steps to help organisations make a real difference, one mission at a time.

We are committed to ensuring that our organisation is Net Zero by 2026 and have taken a number of steps since then to become more sustainable. We are always working to improve our sustainable practices – read our blog and let us know us what has worked for you and what other actions we could take to reach our goal!

It seems long overdue that we would share what it’s like to be part of a company that has a majority of female employees. It is far from the norm and so we want to take this opportunity to give some insight because insight is, after all, what we excel at.

To maximise your content research, there are certain steps that are good to follow and we’ve listed the most important of these here.

Join our free workshop sponsored by Clean Growth, to provide a snapshot of research methodologies and how it can help you develop your business model, market position, products and messaging.

We may be in a permacrisis, but it’s still important to plan and balance the achievable with the dreams, here is why.

It’s a Christmas tradition here at Sapio to make donations to charities chosen by our wonderful team. And as the years progress and we grow, it’s such a satisfaction to be able to help more causes; this year, 17 charities will receive a donation of £200! Here is why we chose them.

For employers, productivity is maximising all facets of the business, so its output based. However, for employees, it can mean the reward derived from their output, i.e. reward based productivity. Both are essential to understand so we discuss and offer 4 strategies you can consider to improve productivity.

Fresh and focused on a productive new year our latest member of the team Eunice speaks to her colleagues to find out how they’ll hit the ground running and maintain their focus this year.