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Sapio’s consumer arm launches its first charity giveaway

One sector that we feel could benefit greatly from market research is the third sector. 84% of charities reported a shortfall in their income last year - we want to help.

The fact that the data was so unique really helped get the coverage.

Ian Morton
Campaigns Manager
Campaign Collective

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Sapio comprises a group of ethically-minded individuals, and we are especially passionate about helping those in the third sector.

We understand the value of research for any company and its importance in driving business-critical decisions. However, we also know that not every company or individual has the resources to access this insight. One sector that we feel could benefit greatly from market research, especially following the devastating impact of last year, is the third sector. 84% of charities reported a shortfall in their income last year* – we want to help.

Therefore, this year we are very excited to launch the first of our annual Opinipoll Charity Competitions, via our consumer research arm Opinipoll. This will give one charity or NFP the opportunity to win a consumer market research project of their choosing on us**

If you work with or for a charity, or NFP, or you simply want to find out more, please visit the Opinipoll Competition webpage for more information and to enter the giveaway.

 

* Source: The Chartered Institute of Fundraising (IoF) and Charity Finance Group (CFG).

**For competition T&Cs please see the Opinipoll webpage here.

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