Power Buy the Hour – Using audience understanding to get true impact and innovation.
The chances are that if you’ve landed on this page you are looking to grow or improve your business. You could be looking to increase your turnover, generate more employment or introduce a new product, service or process. Brilliant, it’s great to be thinking positively.
I’m guessing you are looking for ways to make improvements by identifying, understanding and removing barriers to growth.
The good news is that if you are an SME who engages in any economic activity directly related to a product or production process you’ve researched, designed or produced, or otherwise hold core intellectual property in (i.e. a manufacturer) you are entitled to apply for funding to search for that pot of gold. Well if you are in the West Midlands, Yorkshire and Humber, parts of the East Midlands and East of England at least. The Manufacturing Growth Programme can finance up to 35% of the project cost.
Around half of the businesses helped by the Manufacturing Growth Programme have turnovers of less than £1m, so assistance isn’t out of reach. It also turns out that the area that has received the most support is marketing and market knowledge, so you really have come to the right place if you have read down this far.
Sapio, is a relatively young business with decades of market knowledge experience on its shoulders, many of them in manufacturing.
- We understand up-coming issues in the industry such as Industry 4.0 and help our clients with marketing communications to become thought leaders in their area.
- We can craft customer understanding projects that lead to new routes to market and new services.
- We can support new product launches in established markets through benchmarking exercises to define value propositions.
Our expertise isn’t just restricted to established brands, we work with businesses smart enough to receive Innovate UK funding. So we can test the proof of concept and identify potential business applications and benefits of something not yet out in the market. We regularly conduct feasibility studies. Our work helps to shape product outs puts, brand positioning and marketing messaging. Our go to market support even includes price point analysis.
With a grant of up to 35% towards the cost of using us, a fresh pair of eyes on your marketing strategy could be invaluable.
Check your eligibility here. Or call Sapio Research on +44 (0) 207 2361 604