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Tom Leeson
Industry & Value Marketing Strategist
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COVID-19 UK B2B Barometer

Tracking business confidence and helping give UK businesses clarity during this turbulent time.

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A View From The Beach: What We Learnt At Cannes-Lions 2022
A View From The Beach: What We Learnt At Cannes-Lions 2022
In June 2022, Sapio Research went on a voyage of discovery and found ourselves rubbing shoulders with the leading figures of the PR and advertising world at Cannes-Lions 2022.
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news
How worried are businesses about the recession now?
How worried are businesses about the recession now?
New research shows 95 per cent of businesses that fear recession and many will likely cut marketing budgets.
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news
Now what?
Now what?
After Corona virus, now what? 5 reports about future-proofing business.
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opinion
Why do Creatives hate being challenged by insight?
Why do Creatives hate being challenged by insight?
Research insights don’t have to crash the party and starts hindering the creative vision and appear, adversary.
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news
Sapio at Cannes Lions 2022
Sapio at Cannes Lions 2022
We’ve got a proven track record of helping clients raise their visibility and make confident decisions.
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news
Our Team Charities For 2021
Our Team Charities For 2021
As we near the end of this year we once again asked our team to try and choose just one charity each for us to donate £100 to. I think this gets harder every year – there are so many worthy causes out there and the pandemic has highlighted so many in need.
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news
Supporting those who protect us
Supporting those who protect us
Harassment in IT security has been an issue for a long time. At last, an organisation is trying to do something to stop it.
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news
5 things I’ve learnt about running a business in the first 5 years
5 things I’ve learnt about running a business in the first 5 years
Here’s some wonderful lessons I’ve been fortunate enough to learn over the past 5 years.
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opinion
Work Experience in a Virtual World: tips on how to get it from
Work Experience in a Virtual World: tips on how to get it from
Ever wondered how to get work experience without relying on your parents’ contacts…?
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opinion
How do you like to classify yourself?
How do you like to classify yourself?
In this year’s census, for the first time, sexual orientation and gender identity were asked for and recorded.
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opinion
Emma’s virtual work experience
Emma’s virtual work experience
Getting work experience during lockdown doesn’t have to be like hitting your head against a brick wall.
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