Who are we?

Sapio Research is a global market research consultancy. Our business is based on partnership principles inspired by social enterprise.

We are a fresh, diverse team bringing together members of the consumer and business research community.

We have particular expertise in working with marketing services agencies and freelancers.

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Our attitude to work

Our entrepreneurial spirit and wealth of experience helps our clients tackle business and consumer (strategic or content) market research with knowledgeable, innovative thinking.

Managing partners Guy Washer and Jane Hales previously founded Redshift Research – a company which had an excellent reputation for customer service, and was short-listed for the Research Awards ‘Best New Agency’ in 2008, and Kent Excellence in Business Best Place to Work 2011. When the brand existed Redshift was part of the Nextfifteen Group.

The team are creative, evidence-based problem solvers who pinpoint the issues and use good sense to solve them.


Proud participants and members of the winning IBM Watson Find Missing People Fast winning team