Our founding principles are built on social entrepreneurism.  We are passionate about providing the most cost effective and valuable research for charities and not for profits, through a consultative approach and the use of innovative research techniques.

In recent years charities and not for profits have faced a multitude of hurdles - bad press, a need to diversify income streams, the blurring of lines between charity and public and private sectors, a need to invest in digital, attracting and maintaining support from younger generations, sustainability, changes in regulation and legislation, as well as political and economic change.  And as individuals, charities have a huge amount of competition – there are over 160,000 registered charities in the UK and the challenge of creating a unique voice within all the noise can, understandably, be overwhelming.

At Sapio, we have worked with charities on everything from content generation research for PR or thought leadership, through donor behaviour and driver analysis to simply making sense of some data.  Whatever your problem, with our know how and passion within this field, we will give you the best possible research solution for your needs (and budget)

Sapio’s Not for Profit Market Research Services:

  • Content generation for marketing and PR purposes
  • Thought leadership research
  • Qualitative and quantitative research methods
  • Data analysis and report writing
  • Questionnaire design and advice
  • Charity (brand) positioning and awareness
  • Donor research (including satisfaction)
  • Drivers and motivation research
  • Segmentation

Why Sapio?

Our values and ethics are in tune with your own.  All our researchers have volunteering and experience working for and with not for profits and charitable organisations.  Sapio gives added value across all stages of the research project, with advice given on best practice questioning, how best to reach your target audience, most cost effective and appropriate research methods, and an independent take on data outputs.  Please view our not for profit case study to see our recent charity research