Thursday, 05 October 2017 9am Radisson Blu Edwardian 9-13 Bloomsbury Street, London, WC1B 3QD

Thursday, 05 October 2017

9am

Radisson Blu Edwardian

9-13 Bloomsbury Street, London, WC1B 3QD

Driving Transformation Through Insight: 

Winning and innovating strategies for commercial success

Guy Washer will be presenting at the first MRS conference entirely devoted to the mechanics of successful transformation - Driving Transformation Through Insight will help agencies and clients to create their own successful stories of change.

Guy will be sharing the stage with Jungheinrich showing how Design Thinking was used to develop a new telematics technology proposition; 'Buy by the Hour'.

Come and discover how insight shaped the proposition, informed price points, outlined a route to market, provided the foundation for a press launch and shaped a new brand promise.

 
Wednesday 11th October 2017 6pm

Wednesday 11th October 2017

6pm

PRCA Charity & Not-for-Profit Group event: Can AI make every campaign a success?

This event will explore the barriers to charities using research and also debate how new developments in Artificial Intelligence (AI) could revolutionise campaigning by predicting an audience response to a message before it lands.

Jane Hales will be joined by Stu Youngs an AI pioneer from Studio Texture to debate how not for profits need to take another look at their use of research

 
Thursday 12th October 2017 6pm Hoare Lea 12-13 Stable St, Kings Cross, London N1C 4AB

Thursday 12th October 2017

6pm

Hoare Lea

12-13 Stable St, Kings Cross, London N1C 4AB

Wellness Together: characteristics of the most proactive workplaces 

While there is no exact recipe for creating a successful business, our new research suggests that successful companies have in common a wealth of elements that benefit their employees’ work environments.

During the evening Jane and Guy will be enlightening specially invited guests from the built environemnt on the the six macro trends impacting on employees' productivity, creativity and even profitability.